
Stunning Stats
Across all categories, ebook sales across the pond grew by more than 300% over 2009 levels. That's $26 million in dollars or over 16 million in GBP. By end of December 2010, ebooks had captured 6% of the market.
Both adult fiction and nonfiction grew by 300%, but children's and YA grew even more--by over 500%!
These statistics don't include what The Publishers Association calls "consumer reference" digital sales, i.e., dictionaries, encyclopedias, etc.).
Takeaway Truth
Digital publishing gives the non-NYT bestselling author a shot at reaching international audiences.
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